Copy Writing/freelance copy writer

The different types of copy writing

Agency Copy Writer

What it means to work as an agency copywriter? Working at a copy-writing agency means that you’re one of many copywriters on a team working for a business. A copy-writing agency is a business to business. you’ll likely be working on multiple accounts at once, and might write in a variety of different niches.

Benefits of Agency copy-writing:

Some of the best things about working for a copy-writing agency are that you don’t have to source your own clients, you don’t have to worry about discovery calls, contracts, client management, and often there are editors on the team so you don’t have to worry about your own editing. You’re simply there to write, and if you’re a contractor, you can still control your own schedule.

Drawbacks of Agency copy-writing:

Agency copy-writing can be lower-paying than if you were working directly with a client, because there are multiple people that are involved in each project. And, you may not have as much creative control as you would if you were sourcing clients and managing the project yourself.

Thinking if this is for you, you would have to ask yourself the following questions. If you want the benefits of freelancing (like time and location and independence), but you don’t want to source clients, manage relationships, and project management, working at a copy-writing agency might be the best option for you!

In-House Copy writing

What it means to work as an in-house copywriter? An in-house copy-writing position can be part-time to full-time at company. You might work for the business as their only copywriter or on a team with other copywriters.

Benefits of In-house Copy-writer:

As an in-house copywriter, you will either be paid hourly or on salary, meaning that you’ll have a consistent income. You’ll be paid as an employee, meaning you don’t have to worry about self-employment taxes at the end of the year. And, you won’t have to worry about finding your next client. Similar to Agency, you'll be responsible for just the copy-writing job role.

Drawbacks of In-House copy-writing:

If you choose to work as an in-house copywriter, you’re an employee of that business. Therefore, the Freedom of isn't there and you'll be like an employee for company just like any firm. Working certain hrs such as 35-40 hrs per week etc.

Is working as an in-house copywriter right for you? If your looking a employment and not worried about being fixed to a location; you enjoy the stability and structure of employment, it maybe something to consider!

Starting your own copy writing business or working as freelancer

What it means to have your own copy-writing business? When you start your own copywriting business, you’re working as a freelancer. That means you work with a variety of clients on your own terms. The duration of your contracts can vary; you can work with clients short term or long term, depending on the scope of the work and your contractual agreement; you also in charge of how much you want to charge each client in terms of fees.

Benefits of Copy writing business/freelance:

When you own a copy-writing business, you are your own boss. You source the clients, you manage the projects, you decide who to work with, you set your charges. You can work from wherever you wish and not fixated to one location. Your time belongs to you, the direction of the business is your responsibility, and you make all of the decisions.

Drawbacks:

While starting a copywriting business is an empowering, freeing experience, it doesn’t come without its own stress. Starting a copy-writing business can be a slow to get of it's feet; building your client base & business can take time.

Is this for you? If you’ve got an strong-minded spirit, are self-motivated, and crave the freedom to write from wherever you want, whenever you want, and you’re willing to put in the work to get to that point. Then ttis might be something you'd be interested in!